DATA4GROWTH intends to support the sustainable growth of the European small businesses, by making them informed and equipped with innovative competencies to execute the full digital transformation. According to a recent NewVantage Partners survey, 53% of companies stated that they are not treating data as a business asset, while 52% admitted that they are not competing on data and analytics. Last but not the least, 93% identified people and skill issues as the main obstacles rather than technology: lack of alignment and cultural resistance are the leading factors contributing to data management failures. The above translates into poor performances and low competitiveness compared to big companies or any other business ready for meeting the industry 4.0 paradigm.
We live in a period of high economic growth, with a big improvements in the European economy. This is the right time to think about the protection of our environment. But how many of us know that currently, in Europe, there is a growing lack of awareness regarding the adverse effects of carbon emissions? Specifically in Europe, emissions are one of the leading causes of global warming and climate change, but most people do not realize this. As ordinary people, we can do very little to resolve this problem, but we should do our best to create awareness among others.